A QUARTERLY LIFESTYLE MAGAZINE

Uncover the best of Ballarat and Western Victoria.

 
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UNCOVER MAGAZINE

A Snapshot

Uncover Magazine is a highly engaging, visually sophisticated quarterly publication.

We celebrate people, places, producers, events, businesses and services in Ballarat, the entire Central Highlands region and into western Victoria. We are a beautifully designed, collector’s publication with an emphasis on excellence.

 
 
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Recent Blogs

 
 
Featured
The Bespoke
The Bespoke

Sparkling, shining, twinkling in the light. You’ve happened upon the most amazing jewellery box. The kind of jewellery box that is kept up high, in the top of the cupboard, away from the sticky fingers of little girls who love to play dress-ups. The kind that holds the most special and unique pieces.

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Meet Anna Placidi
Meet Anna Placidi

Our connection to nature begins at a young age, a thirst, or curiosity combined with the simple pleasure of free time; watching a snail slither across a path, a butterfly landing on a flower, or the way the sun glistens on a blade of grass. These moments, although completely incidental at the time, forge our young minds with a connection to something greater than ourselves.

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Babche - Wines Like Grandma Made 'em
Babche - Wines Like Grandma Made 'em

In a world where the search term “wine science” returns forty-three million Google results, using traditional wine-making techniques and processes has become maverick.

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The Enduring Legacy of the Bazzani Family 
The Enduring Legacy of the Bazzani Family 

On a warm day in 1970, a young couple, Athalie and Luigi Bazzani went to dine at The Hotel Shamrock in Bendigo. At the time, The Shamrock had a reputation as one of the city’s finest restaurants and Luigi, an Italian-born trained chef, was looking forward to the experience.

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Our
Audience

Overwhelmingly she is the influencer of the household, aged 30ish + with a penchant for great style, food and fun. She is the early adopter of her friendship group, one who is constantly looking to make exceptional lifestyle choices and recommend the best services, places to visit and things to do. Although she buys the magazine every edition religiously, our pages are also thoroughly enjoyed by her husband/partner, who might not admit it, but nags her when the most recent edition is released.

 
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12.5k READERS

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700 P/M UNIQUE WEB VISITORS

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5.2K ORGANIC INSTAGRAM FOLLOWERS

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5.2K ORGANIC FACEBOOK FOLLOWERS

 
 
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Our Catchment

 

Once only featuring and distributing in Ballarat, we have now grown to include the following regional towns:

Ballarat, Melton, Kyneton, Trentham, Daylesford, Clunes, Talbot, Creswick, Ballan, Bacchus Marsh, Beaufort, Ararat, Stawell, Meredith, Avoca, Halls Gap, Horsham + growing into western Victoria with each edition.

We are now also distributing into Melbourne so all the city slickers can see what is so damn special about regional Victoria.