Why advertise with Uncover Magazine?

Uncover Magazine is a locally owned publication that showcases the best of Ballarat and Western Victoria. It captures the regions distinctive style in a way that excites and informs our readers.

Uncover targets both residents and visitors. It is the magazine of choice for those seeking a unique perspective on the people, places, issues and history that shapes this great city.

We strongly believe in keeping business local and encourage our readers to buy local, building relationships with our advertisers.

Our magazine is visually and artfully designed to be a ‘must have’. The beautiful quality of the matte uncoated pages guarantees the publication outlives the three-month shelf life as our readers cannot throw such a keepsake out.

Stimulating content along side our superb photography ensures a highly-anticipated publication that is a great read from cover to cover.

Our aim is to build on Ballarat’s and surrounds greatest strength – its community spirit – and make Uncover a community magazine, of which we can all be proud.

Distribution

Uncover Magazine can be purchased for $9.50 from all newsagents and selected supermarkets in the Ballarat area as well as Melton, Kyneton, Trentham, Daylesford, Clunes, Talbot, Creswick, Ballan, Bacchus Marsh, Beaufort, Ararat, Stawell, Meredith, Avoca, Halls Gap, Horsham + growing further into western Victoria with each edition.

It can also be found in many of our boutique retail stores and is sent to a large database of subscribers.

It is distributed to all local restaurants and cafes. A comprehensive list of all waiting rooms at doctors, dentists, beauty salons, hairdressers, gyms also receive a complimentary copy.

Each edition is placed in all premium hotel and motel rooms for each guest for the duration of the publication. This targets the tourism market directly.

Each advertiser is also sent editions to sell in-store.

Why are we different?

  • Uncover Magazine is a beautifully designed collectors publication with an emphasis on excellent editorial making it a highly anticipated and extremely sought after magazine.

  • We place huge value in supporting those who support us offering extensive benefits including marketing partnerships, competitions, networking opportunities, design services and more to our advertisers.

  • We are the only publication of its type in the area.

  • The look and feel of our publication keeps it on shelves and coffee tables long after the magazines three-month shelf life finishes.

  • We have an extensive readership spanning the male and female 25+ age group.

  • We have fresh, relevant and interesting articles written by local contributors.

  • A simple, elegant design printed on a gorgeous heavyweight uncoated paper creates a magazine the feels and looks authentic and warm.

  • Each page showcases outstanding, inspiring photography.

  • We are local publication, by local people for the local population.

To contact us for more information AND OUR RATES, please use the details below:

Lucy Gilbert 0447 820 727 - lucy@uncovermagazine.com.au


 

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Our
Audience

Overwhelmingly she is the influencer of the household, aged 30ish + with a penchant for great style, food and fun. She is the early adopter of her friendship group, one who is constantly looking to make exceptional lifestyle choices and recommend the best services, places to visit and things to do. Although she buys the magazine every edition religiously, our pages are also thoroughly enjoyed by her husband/partner, who might not admit it, but nags her when the most recent edition is released.


 
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12.5k READERS

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500 P/M UNIQUE WEB VISITORS

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4.7K ORGANIC INSTAGRAM FOLLOWERS

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5.1K ORGANIC FACEBOOK FOLLOWERS

 

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Our Catchment

 

Once only featuring and distributing in Ballarat, we have now grown to include the following regional towns:

Ballarat, Melton, Kyneton, Trentham, Daylesford, Clunes, Talbot, Creswick, Ballan, Bacchus Marsh, Beaufort, Ararat, Stawell, Meredith, Avoca, Halls Gap, Horsham + growing into western Victoria with each edition.

We are now also distributing into Melbourne so all the city slickers can see what is so damn special about regional Victoria.